Digital Marketing

The most common methods for analyzing web traffic are log file analysis, web analytics, and clickstream analysis. By understanding web traffic, website owners can improve their site’s performance and user experience. What is web traffic? Visiting a website results in sending and receiving data. Bot traffic is necessarily included in this. It has been estimated … Read more

Ephemeral content is any digital material, such as video, photos, or gifs, that lasts 24 hours before vanishing from the internet. Unlike regular posts, ephemeral content cannot be reaccessed on social media networks. To utilise and captialise on the rising popularity of the Ephemeral content, many companies are utilising paid and free social media posting … Read more